ContentBiz: Latest Featured Article
We’re back from our 8th annual Selling Online Subscriptions Summit, where execs from American Greetings to Zagat revealed test results and hot new tactics to grow a subscription business. Top takeaways include: hybrid business models (ads and subscriptions) can offer the best of both worlds; Web 2.0 opportunities abound, but require careful planning; and clarity rules in marketing messages. Plus, who was named our Entrepreneur of the Year.
( 1840 words 05/26/2008 ) read more» Click here to see past stories by date
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