Blog Post(s) relating to Marketing To Marketers

Blog Post

New Study Results on Marketers as Technology Buyers (Hint: Don't Call Them on the Phone)

Summary: By Anne Holland, President

Late last year, the folks at Three Deep Marketing (a firm offering survey software to the marketing community) asked me if I would help them get the word out about a questionnaire they wanted marketers to take.

I said yes -- as long as the questionnaire was truly... continue...
Posted: Jan 30, 2006
Blog Post

Top Two Reasons for the Partnership Frenzy in Internet Marketing Supplier Industry

Summary: MarketItRight.com & EXP.com; AdOUtlet & SpotTaxi; RealTIME Media & StoreRunner …etc., etc. Is it the cool Fall weather that makes everybody want to hop in to bed together? Just joking -- actually we think there are two factors behind the partnership frenzy currently dominating the Internet advertising and... continue...
Posted: Sep 29, 2000
Blog Post

The Standard’s Rooftop Event’s Not-So-Exclusive After All

Summary: For the past five months, The Industry Standard has been touting it’s free rooftop parties as something that not every Tom Dick and Harry can get into. You have to apply for an invitation, and the site clearly states, “By requesting an invitation … This does NOT mean you... continue...
Posted: Sep 25, 2000
Blog Post

With a Sigh of Relief, WebNet-Marketing Becomes QFactor

Summary: Insiders at interactive agency WebNet Marketing admitted to us they were being killed -- not by the competition but by the dash in their domain name (WebNet-Marketing.com.) Some guy in Michigan already owned the dash-free version, so WebNet made do. But loads of people couldn't find their site... continue...
Posted: Sep 15, 2000
Blog Post

Shopping Spree in eMarketing Supplier Land: M&As Galore

Summary: Some of these acquisitions we saw coming months ago (thanks to everyone who helped us win cash bets) while others were complete surprises. Everybody's prediction? This list is gonna get a lot longer very soon. VP's of Marketing look to your jobs! Quick round-up this week:

- Commerce... continue...
Posted: Sep 15, 2000

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